Beautiful Bollywood actress and fitness enthusiast Shilpa Shetty Kundra recently seen at the launch of ITC B Natural fruit juices on Monday.

ITC’s food division has made Bollywood actress  Shilpa Shetty their new brand ambassador for B Natural Juices and Beverages.

‘ITC B Natural’ offers different flavor mixed juices like Mixed Fruit, Apple, Litchi, Guava, pomegranate, and Mango flavors, many more.

Talking about this Shilpa said, “I feel happy and proud to be associated with ‘B Natural’ as a brand ambassador and consumer of their products. We are really on the threshold of a new beginning. When I started to endorsing it that time, it was just a pomegranate juice which was not made from any concentrates and not we have decided, all our juices will be made from pure fruit pulp. I think this decision is not only beneficial for the consumer in terms of nutrition but also for farmers of our country because we are procuring pulp from them directly and it’s definitely going to help them in the long run.”

She also added: “With this brand, I really believe that I am not just leveraging my name but this something that I have believed in their philosophy and it is synonymous with what I think. I love the fact that they have emphasized on label reading so there is nothing to hide when it comes to ‘B Natural.’

ITC claims of owning 6.9 percent of overall shares of the market.

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