Vivek Ranjan Agnihotri feels honoured and fortunate that his much-awaited film ‘The Kashmir Files’ filled the iconic ‘Times Square’ skyscraper in New York on the momentous event of India’s Republic Day, making his country proud on a worldwide scale.

Vivek Ranjan Agnihotri, who shared the news posting on social media, said, “#TheKashmirFiles in Times Square, Manhattan. HISTORIC. It’s a source of honour and pleasure for the fans and supporters of @kp global, as this is the first time any movie has been promoted on the world’s most costly site “.

Vivek said that the film was actually slated to launch yesterday only but now it was delayed due to rising Covid-19 cases. But, spearheaded by the worldwide Kashmiri pandits diaspora, the movie’s admirers and supporters decided that it needed to be advertised in Times Square — the world’s most expensive and prestigious advertising location – and they raised their own monies to do it. Because the subject of the Kashmir genocide is now being mainstreamed solely by the fans and supporters, it is a question of pride and dignity for nation and for every single Indian.

Vivek and his actress wife Pallavi Joshi were stationed in the United States for nearly a month for special screenings of The Kashmir Files in various cities. From participating in ‘The Peace March’ (which began at Mahatma Gandhi’s statue and stopped at Martin Luther King’s memorial) to giving powerful speeches at various prestigious institutes all over the United States, Vivek and Pallavi are overjoyed at the overwhelming and heartwarming reactions they have received during the film’s screenings.

After receiving widespread praise for his previous renowned film The Tashkent Files, which went on to win the highly regarded National Award earlier this year, Zee Studios and writer-director Vivek Ranjan Agnihotri have teamed up once more to deliver ‘The Kashmir Files.’

The Kashmir Files is a factual story based on video interviews with first-generation sufferers of the Kashmir Genocide of the Kashmiri Pandit Community, and it lives up to its title. It’s a heartbreaking story about Kashmiri pandits’ anguish, hardship, battle, and heartbreak, and it raises important concerns about democracy, religion, politics, and humanity.

The movie stars Anupam Kher, Mithun Chakraborty, Pallavi Joshi, Darshan Kumaar, and Chinmay Mandlekar. The story is written and directed by Vivek Agnihotri and backed by Zee Studios, Abhishek Agarwal, Tej Narayan Agarwal, Vivek Ranjan Agnihotri, and Pallavi Joshi. 

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